As the African Hydrogen Association and a hydrogen event organizer, our client faced urgent needs in the lead-up to their event. The imperative tasks included effectively communicating invitations to potential corporate investors through top-tier channels and producing a magazine showcasing H2 Africa’s activities.
Our Approach
- iMarketing collaborated directly with the H2Africa chairman, board, and planning staff to identify impactful messages, target media outlets, and select social channels for conveying the H2Africa message to global business and government stakeholders.
- To bring the plan to life, our team crafted a comprehensive media strategy, designed a compelling magazine, and introduced two additional webinars on H2 EnergyNews.Biz.
Results
The client achieved heightened prominence within the industrial sector
and secured a direct role in implementing electric installations for a noteworthy
hydrogen production project in Norway. This marked a significant stride in their journey
toward industry leadership.
Industry
Events, Hydrogen
Services
Content
Magazine
Distribution
Webinars
PR & Media Relations
Media Placements
H2 Energy News Biz